Allied Hospitality Marketing is a uniquely qualified hands-on sales and marketing company that can present group travel related products to incentive, meeting, congress and affinity program buyers in North America. Our strong relationships with key industry executives and decision influencers have been developed through 25 years of service. We have the ability to bring your product to market quickly for maximized growth with incremental profits.

Allied Hospitality Marking provides an integrated approach to the North American marketplace. Our services include:

•	Evaluation of your product including: market potential, product positioning and focused sales strategies to increase revenues and market penetration.
•	Implementation of aggressive sales actions to pre-qualified buyers and decision influencers.
•	Generation of sales leads through direct sales, presentations, special events, seminars and road shows.
•	Continuous support during all stages of the sales process.
•	On-going market analysis for improved results.

John Udell is a recognized leader in the hospitality industry. Beginning his career in the hotel business in 1967, John worked with leading international hotel companies in sales and marketing to develop group programs for Fortune 500 corporations and travel companies. His expertise, knowledge and understanding of cultural relationships have helped both buyers and sellers alike to meet and exceed their business objectives.

In 1993, John created Allied Hospitality Marketing to assist organizations headquartered outside of North American to sell their travel products to the various group travel markets. His customers have included organizations in Spain, Portugal, Italy, Greece, Turkey and Southern Africa as well and over 15 other international destinations, hotels, tourist boards and convention bureaus.

John, is a past trustee and member of the executive committee of the Society of Incentive & Travel Executives Foundation. He has also served as president of SITE and chaired numerous committees. His devotion and work in the incentive industry has earned him a number of awards and citations from industry associations.